Posted on: August 16, 2022 Posted by: admin Comments: 0

The Keep Comeback: Interview with CEO Clate Mask

Clate Mask, CEO of Keep, was kind enough to talk to me before IKON, the annual event for Sales and Marketing Automation companies scheduled for November 3-5. Infusionsoft changed to Keep in 2019. I was interested to learn more about the company’s evolution, where it is now, and what the future holds. We discuss the difficulties of splitting the company’s attention between creating a new solution and brand and maintaining…

Posted on: August 16, 2022 Posted by: admin Comments: 0

GoTo: LogMeIn’s Rebranding, New, Streamlined Offerings and Their Significance

February, longtime software-as-a-service provider LogMeIn made two key moves. The company dropped its LogMeIn name 20 years ago in favor of its “GoTo” brand. The announcement is more than a rebrand. It has simplified its product offerings into Resolve for IT service management and Connects for unified communications. These solutions all share an underlying application, which is a unified administrative platform. The company is also integrating user experiences across the solutions. Why SMBs Need…

Posted on: August 16, 2022 Posted by: admin Comments: 0

The announcement by Dell Client Device: Combining Innovation and Sustainability

We all want and need technology that will power our businesses, increase productivity, and give us more flexibility and convenience. However, more people are becoming concerned about the effects of tech on climate change, waste and shrinking natural resources. The SMB Directions to the Future of Work Survey of SMB Group revealed that 77% of respondents were very or somewhat concerned about the future of climate change. Dell Technologies will be launching…

Posted on: August 16, 2022 Posted by: admin Comments: 0

Xero: Boosting Growth through New Roles and a Brand New Division

There has been a lot happening at Xero. Chris O’Neill has been appointed Chief Growth Officer by the company. O’Neill reports directly to Steve Vamos, Xero’s CEO. He is responsible for setting and meeting the strategic goals of Xero’s Applications & Services Division, which is part of Xero’s platform for small businesses. Applications and Services house many of Xero’s businesses. It also includes recent acquisitions that will help Xero grow…

Posted on: August 13, 2022 Posted by: admin Comments: 0

Key enablers for improving workplace communication in 2022

A company’s success depends on its employees communicating well in the workplace. Communication platforms are becoming more sophisticated, and people move to different work environments and work styles, so it is more important to know how you can communicate with your employees. Many small and medium-sized businesses (SMBs) already use cloud-based tools to enhance communication and collaboration. It can be challenging to keep up with the changing dynamics and trends…

Posted on: August 13, 2022 Posted by: admin Comments: 0

A new report: Building a stronger brand with a unified marketing platform

The customer buying process has been moving steadily online. The COVID-19 pandemic significantly accelerated this digital migration. Experts estimate that between half and two-thirds (or more) of the buyer journey is now digital. Or they risk losing buyers to faster competitors. This reality is why it’s not surprising that small- and medium businesses consider “keeping up with changing customer requirements and expectations” to be the top three reasons they invest…

Posted on: August 13, 2022 Posted by: admin Comments: 0

Why small businesses don’t use accounting software and why they should

It’s not easy to start and run a small business. Relying on spreadsheets or manual methods can make managing finances more difficult. Modern online accounting software, such as Intuit QuickBooks and Xero, Zoho Books and FreshBooks, give small businesses the tools to automate routine accounting functions and track invoices and payments, reconcile the books and understand cash flow. Our recent survey What’s ahead for SMBs in Financial Management revealed that 51% of…

Posted on: August 13, 2022 Posted by: admin Comments: 0

SMB Directions for the Future of Work – New eBook from SMB Group

Since the COVID-19 pandemic, small and mid-sized businesses (SMBs) have faced many challenges and opportunities in the two years that followed. These changes have profoundly impacted the SMB workforce and workplace, where the power balance has shifted from the employers to the employees. The SMB directions for the Future of Work survey study cover this topic in detail. We surveyed 736 decision makers and influencers from SMB (1,000 to 2,500 employees) and…

Posted on: August 13, 2022 Posted by: admin Comments: 0

SMBs and the Future of Work: Infographics by SMB Group

Since the COVID-19 pandemic, businesses have faced unprecedented opportunities and challenges. These changes have had a dramatic impact on the SMB workforce and workplace. SMB Group’s SMB Directions for the Future of Work Study examined the topic in depth. It surveyed 736 decision-makers in SMB (1-3000 employees) and midmarket (11,000-2500 employees) companies. This study shows how SMBs are changing workplace and workforce practices to meet these challenges and how technology…

Posted on: August 13, 2022 Posted by: admin Comments: 0

SMB Financial Management Trends: A New eBook from SMB Group

Every business needs financial support. Financial solutions and services that are modern and efficient are essential for business growth and viability. They are particularly important during volatile and uncertain economic times. SMB Group’s What is Ahead for SMBs In Financial Managementsurvey examines the trends in SMB financial administration in detail. We surveyed 751 SMB financial decision makers and influencers in SMB (from 1-999 employees) and midmarket (1,001-2,500 employees) organizations. We share…